International trading company for electrical consumer goods

As an importer of non-food products HOYER Handel is engaged in foreign trade. This globally operating company with its headquarters in Hamburg was founded by Matthias Hoyer in 2001. In our company, from the beginning, Hanseatic trading traditions have combined with our firm belief in progress. Successfully. Meanwhile, large European retail chains belong to our customers. We have specialised in the field of electronics: We produce consumer goods for the kitchen, household, personal care and consumer electronics segments. We work closely together with our purchasing offices in Hong Kong and Shenzhen and sell our goods in 27 European countries and the United States. We are able to offer services to our customers in more than 25 languages.

Our business goals

Complete solutions for trade: From the idea to the finished product

The core business of HOYER Handel is the manufacture of promotional products for the discount market. This means that we implement project transactions and have large quantities produced for a one-time, fixed delivery date. Our key accounts especially appreciate our integrated solutions. The project handling at our company begins with brainstorming, and covers all stages of supply chain management: From the product idea to market success our projects pass through a seamless process. Apart from management and quality control of production in the Far East, this process also covers the fields of logistics, sales and aftersales.

Our promise: Quality across all stages

HOYER Handel stands for high product quality, innovative product development and first-class service. Since the foundation of our company, we have put 650 products on the market. True to our credo: “Our products should be affordable for everyone – but not at any cost.” We have our products produced mainly in South China. We ensure our high product standards through differentiated quality inspections by German testing institutes and our internal quality control functions both in Hamburg and in the Far East.



HOYER Handel GmbH
Tasköprüstr. 3
22761 Hamburg

Tel: + 49 40 85 39 94 80

New York

HOYER Technology Inc.
350 Fifth Avenue, # 5220  
New York, NY 10118

Tel: +1 212 584 4230


TGI Technology Ltd.
No. 8, Zizhu 6th Road,
Futian District, Shenzhen,
P.R. China 518000

Tel: +86 755 2399 8376

Hong Kong

TGI Far East Ltd.
Unit 601-604, 6th Floor,
Hilder Centre, 2 Sung Ping Street,
Hung Hom, Kowloon, Hong Kong

Tel: +852 2620 6399